Cory Sterling is the founder of the heart-leading law firm Conscious Counsel and the author of the book The Yoga Law Book: Legal Essentials For Yoga Professionals. He’s worked with hundreds of clients in the dance, health and fitness industries. In this episode, he discusses the legal essentials every dance studio should be aware of. The idea of “the law” can be scary, but Cory helps break through the fear and makes the concepts accessible. Learn what you can do today so your dance studio is protected tomorrow (and for years to come).
Meagan Ziebarth and Colleen Rubio of Resourceful Dance share their best marketing strategies to capture the attention of busy parents. Planning is the key to not feeling overwhelmed in your marketing and program offerings, and Meagan and Colleen offer their easy-to-follow framework to help you better market, and communicate, your summer dance programs.
Alison Jones is the Founder of Dancewise Studios, the home of some of the most inspirational dance classes of a wide variety of different dance styles since 2005. Alison teaches students of all ages and was one of the first studios to be certified in authentic street dance in the UK. In this week’s episode, Alison shares some of the special, and unique, things she’s doing to showcase how grateful she is to have her clients stick with her during the lockdown and the pandemic.
As a dance studio owner it’s not if you’re going to need a new dance teacher, it’s when! In this podcast hear tips from Suzanne Blake Gerety and Jill Tirone on how to source, find, and hire teachers for subbing, guest teaching, on short notice, for the long term, and every situation in between. You’ll hear how you can easily get in the habit of consistently sourcing great talent so you never feel anxious or stressed about who will teach your classes. Use these strategies to build your business and network with your dance community.
Kim Black is the Owner of Miss Kim’s in Burlington, North Carolina. She was selected as Dance Teacher Magazine’s Dance Teacher of The Year in 2020 and is a Preschool Dance & Creative Movement presenter. Kim opened her studio during the pandemic and while most instructors would be shaking in their boots, Kim was confident she could fill her space… and she did! Six months after opening her doors she had 400 dance students. How did she do it? She credits the strong support of the DanceStudioOwner.com community and her positive attitude. Listen to this week’s episode to hear more and learn her success tips and tricks!
In this episode, Jill Tirone and Suzanne Blake Gerety highlight key data that every studio owner should know to position their studio for growth in 2021 and emerge from the pandemic. They share insights on enrollment trends, performances, website analytics, social media metrics, and local marketing to set you apart and be ready to bring more dancers back to class. This information is based on current survey data gathered from thousands of studio responses throughout this dance season. Get a competitive edge and inspiration to make strides in building up and strengthening your dance studio this year.
In this episode, Molly Stroud of Jackrabbit Dance shares the three areas of focus you need to ensure studio growth in 2021. Tune in as she shares why it is more important than ever for studios to focus on customer service, automation, and tracking key metrics to thrive. Through the use of reliable, cloud-based dance studio software, Jackrabbit Dance’s mission is to help studio owners take control of their businesses, so they can get back to focusing on their passion–teaching.
Get expert advice from Jessica Scheitler of Financial Groove on the PPP loan forgiveness application. This is a follow up to her Tips For Tracking PPP Loan Spend podcast episode. Jessica speaks candidly about the confusion many studio owners are facing over bank communication regarding the timing of when to begin the process.
Passion-driven and caregiving roles are some of the most susceptible to burnout. In this podcast episode, you’ll hear from Suzanne and Jill, where they share the six causes of dance studio owner burnout and how to prevail. With chronic stress, we often don’t realize we are about to “hit the wall” until it’s too late. This episode is full of actionable ideas and support that will help carry you up, over and through a period of burnout.
Josh Olson of Dance Recital Ticketing shares how studios are pivoting to sell tickets in this pandemic environment. Hear how to set pricing for live-streamed or pre-recorded events. Having an in-theater performance with reduced capacity requirements? Sell tickets for your in-person show without the worry of how to space your audience with their social distancing tool. Confidently navigate ticket sales no matter where and how you’re holding them.
The challenges impacting preschoolers from this pandemic include less movement, more screen time and a multitude of distractions. This is taking a toll on their behavior and listening skills. In this episode, Andrea Trench, Dance Educator and creator of Discover Dance shares tips to create an enriched learning environment in your classroom through see, say, do, play. You’ll get tips to enhance the quality of the dance education and increase student focus and participation.
Dance studio owners want — and most importantly need — to be found online through local search. In this episode featuring Matt Horner, founder of Class Manager and Stage Stubs, he shares the easy things you can do and enhance to improve your online presence.
Dance students who take voice or piano gain extra skills to progress in dance. It is a win for the studio and the student. And the new reality is dance studios may need to add additional revenue without adding cost or risk. In this episode featuring Sam Beckford, creator of OnlineMusicLessons. Today you’ll hear how his program allows dance studios to offer music lessons to their student base simply by referring students to a unique link and getting an ongoing 15% monthly commission on all lesson revenue the studio refers.
In this episode Cynthia King, Owner and Director of Cynthia King Dance Studio of Brooklyn, New York shares how she has created engagement with new students through virtual meet and greet events over Zoom.
In this episode Sean Dever shares how to best determine your studio pricing and strategy given the current economic conditions. With many schools needing an online and in-person tuition model, Sean gives tips on how often you should raise prices and by what percentage. Learn how you can build new client engagement and grow enrollment with children’s activities in a post-pandemic landscape.
Thinking about virtual dance camps and need some tips for success to keep dancers engaged and enrollment coming in? In this episode we’re joined by Kelly Pfeiffer and Lindsey Alesch who are the dynamic sister-duo who own Megleo’s School of Dance in Illinois. They had over 60 preschoolers in their first virtual “Moana-themed” camp. Listen as they share ideas for days, times, price and how to keep those young dancers engaged as you plan your virtual and hybrid programming.
Get expert advice from Jessica Scheitler from Financial Groove in this episode on how to best track and prepare for your PPP loan forgiveness. She provides useful tips for studio owners as we navigate our dance season and the timing of funding. According to the PPP fact sheet, the loan proceeds are used to cover payroll costs, and most mortgage interest, rent, and utility costs over the 8 week period after the loan is made; and Employee and compensation levels are maintained.
In this podcast with Katie Groven of Dancer-Fitness.com you’ll get tips on how to help students stay safe and strong while dancing at home. Hear some practical exercises that don’t take up much space or require special equipment. Katie offers guidance on three key areas to focus on to strengthen to help avoid injury when our dancers are ready to come back to class and go full out again.