Increase Enrollment with Facebook Ads
Facebook Advertising can be a huge source of stress for dance studio owners. Let’s be honest, there aren’t many of us who have the time or energy to manage our dance studio’s social media accounts. In this episode, Jill Tirone sits down with Kristian Altuve of Dance Motion Marketing and they discuss three simple ways to help you with your social media and get the most out of your online advertising.
Fill Your Summer Camps and Boost Enrollment All Year Long
In this episode, Brad Bingham of Enrollio shares his top tips to fill your summer camps! These proven methods and ideas are easy to implement and, best of all, can be used all year round.
Budgeting and Profitability Tips for Dance Studio Owners
In our latest episode, Jill Tirone sits down with Sean Dever, CPA to answer financial questions directly from our member group. Sean explains the intricacies of pricing discounts and profitability, why a non-profit may not be right for your studio, and how dance studio owners can benefit from selling additional items like costumes and dancewear. Listen in as he shares his expertise and financial advice to help you avoid pitfalls and increase your profits in your dance studio business.
Studio Success Insights with Misty Lown
In our latest episode, Suzanne Blake Gerety sits down with Misty Lown of More Than Just Great Dancing to discuss what’s on the hearts and minds of dance studio owners. Misty explains that key developmental experiences in dance help students become healthy, high-functioning adults and how to communicate the value of dance to families. Listen in as she shares her definition of success, her love of golden retrievers, and how she helps the members of More Than Just Great Dancing succeed.
Strategic Planning For Your Dance Studio
Are you ready to have your best season yet? In this podcast, Suzanne Blake Gerety and Jill Tirone reflect on the past season and get focused for the new. Learn to identify the obstacles standing in your way and how to use them as a starting point to help you achieve your goals. They’re also covering ways to battle burnout and sharing tips to increase your tuition and fees with confidence. Join us so you can be strategic with your planning for the new dance season!
How to Raise Prices and Fees with Confidence
It can be difficult to raise your prices and fees, and many dance studio owners worry about how it will affect their business. In this episode of the DanceStudio411 Podcast, Suzanne Blake Gerety and Jill Tirone are sharing ways to navigate rising costs and inflation. You’ll learn how to earn extra income through dancewear and costumes while adding extra value to your studio. Through their support and encouragement, you’ll get the information and boost you need to head into the dance season feeling confident around raising your prices.
Time Hacks For Busy Studio Owners
As a busy dance studio owner, you probably feel like there just aren’t enough hours in the day to get everything done. Luckily, with some helpful tips and productivity hacks, you can take back some of those lost hours and create an environment that promotes efficiency and increased organization at your dance studio. All it takes is a little bit of planning, and by implementing these strategies into your daily routine, you’ll find yourself with more time than ever to focus on growing your business or spending time on the things that are important to you!
4 Ways to Increase Your Preschool Dance Student Enrollment
Enrolling preschool-aged students can be one of the most difficult parts of running your own dance studio. Our research shows that studios are the most flexible on enrollment deadlines with this age group; therefore making the full-season commitment less predictable. Thankfully, there are several different ways you can find more preschool-aged dance students without spending your entire marketing budget. In this podcast, Jill Tirone and Suzanne Blake Gerety share four ways to find more preschool-aged dance students that work well at any dance studio, no matter its size or location.
Produce a Magical Holiday Show with Ease
In this episode, Tiffany Henderson is sharing expert tips for producing a crowd-pleasing holiday performance on a short timeline that brings out the best in your youngest dancers! Holiday shows matter more than ever and we’re here to help you make participation easy. Learn what to include in your holiday performance package, how to budget for your show venue, and how to leverage done-for-you choreography and costume ideas to re-inspire teaching staff and boost dancer confidence.
Top 5 Tasks to Delegate To Your Office Manager
In this episode of Dance Studio 411, Patty Rielley shares her top projects and tips that busy studio owners can share with their office managers. She believes a little planning goes a long way and organization is the key to delegation. As a former studio owner for 17 years and currently a dance studio office manager, Patty draws from her extensive experience and gives specific, real-life examples of how you can organize and delegate effectively.
Family Friendly Dress Codes For Your Dance Studio Business
In this episode, you’ll hear expert tips on establishing and maintaining a dress code program that parents and dancers love. Tiffany Henderson is an industry leader and dance business expert who owns and operates seven Tiffany’s Dance Academy locations in Northern California. Her video-based teacher training system and curriculum, Twinkle Star Dance, is currently implemented in 300+ dance studios worldwide. She shares actionable ideas on how you can easily bring in additional revenue to your business by making dancewear purchases a natural part of your registration process. You’ll also hear how to boost enrollment and use your required uniform to get preschool and elementary classes filled.
Gender and Sexual Identity Inclusion Training For Dance Studios
Feeling unprepared to support students as they come into their identities as members of the LGBTQIA+ community? In this episode, Samm Wesler shares how to create a comfortable, safe environment, how to lead a diversity and inclusion training in your dance studio, and how to implement solid strategies to help you feel more comfortable and prepared when speaking about these topics with your team.
Building Healthy Habits and Preventing Injuries in the Dance Studio
Encouraging healthy habits and preventing injuries is key to building strong minds and bodies in your dance studio. Dr. Lisa Schoene is a Dance and Sports Podiatrist and a Certified Athletic Trainer who is passionate about keeping dancers in tip-top shape. In this episode, Dr. Schoene shares her expertise on nutrition, emotional support for your dancers, injury prevention, and the importance of self-care for studio owners.
Law Essentials Every Dance Studio Owner Needs to Know
Cory Sterling is the founder of the heart-leading law firm Conscious Counsel and the author of the book The Yoga Law Book: Legal Essentials For Yoga Professionals. He’s worked with hundreds of clients in the dance, health and fitness industries. In this episode, he discusses the legal essentials every dance studio should be aware of. The idea of “the law” can be scary, but Cory helps break through the fear and makes the concepts accessible. Learn what you can do today so your dance studio is protected tomorrow (and for years to come).
How to Build an Effective Communication Plan for Summer Dance Programs
Meagan Ziebarth and Colleen Rubio of Resourceful Dance share their best marketing strategies to capture the attention of busy parents. Planning is the key to not feeling overwhelmed in your marketing and program offerings, and Meagan and Colleen offer their easy-to-follow framework to help you better market, and communicate, your summer dance programs.
Connect and Engage with Students as You Rebuild Your Enrollment
Alison Jones is the Founder of Dancewise Studios, the home of some of the most inspirational dance classes of a wide variety of different dance styles since 2005. Alison teaches students of all ages and was one of the first studios to be certified in authentic street dance in the UK. In this week’s episode, Alison shares some of the special, and unique, things she’s doing to showcase how grateful she is to have her clients stick with her during the lockdown and the pandemic.
Find the Right Dance Teacher at the Right Time
As a dance studio owner it’s not if you’re going to need a new dance teacher, it’s when! In this podcast hear tips from Suzanne Blake Gerety and Jill Tirone on how to source, find, and hire teachers for subbing, guest teaching, on short notice, for the long term, and every situation in between. You’ll hear how you can easily get in the habit of consistently sourcing great talent so you never feel anxious or stressed about who will teach your classes. Use these strategies to build your business and network with your dance community.
400 Dance Students Within 6 Months!
Kim Black is the Owner of Miss Kim’s in Burlington, North Carolina. She was selected as Dance Teacher Magazine’s Dance Teacher of The Year in 2020 and is a Preschool Dance & Creative Movement presenter. Kim opened her studio during the pandemic and while most instructors would be shaking in their boots, Kim was confident she could fill her space… and she did! Six months after opening her doors she had 400 dance students. How did she do it? She credits the strong support of the DanceStudioOwner.com community and her positive attitude. Listen to this week’s episode to hear more and learn her success tips and tricks!